Data Storytelling

How do I tell a story with data?

In the business world, data is often treated as the enemy. It can be used to distract, it can be used to manipulate, and it can even be used to enhance the organizational culture.

Or at least that's what we've been trained to believe. As a result, a number of companies have adopted some sort of "data-is-evil" stance, while others have embraced the idea that data can be used in a more positive way.

Regardless of how data is used, it's important for those of us who work with it to understand how data can be used to tell a story.

It is also important that those of us who work with data understand how to use tools to tell a story, so we will look at some of the tools that are available to us.

But first, let's look at the different types of data and the most common ways that they are used.

Data types

There are a number of different types of data that we can use in our efforts to tell a story.

We can use data that is numeric, data that is categorical, data that is continuous, and even data that is qualitative.

Numerical data includes measurements that have been collected from some sort of instrument or device. It is often represented by numbers and it is often presented in tables, charts, and graphs.

Categorical data is data that has been coded, and it is typically represented by several different types of categories. It is useful when the data is organized in this manner.

Continuous data is often presented in tables and it is valuable because it provides us with more information than numeric data. However, it is often presented in a more complex format than that of categorical data.

Qualitative data is data that is based on oral, written, or other communication, and it can also be represented in tables, charts, and graphs.

What is data visualisation?

Data visualisation is a form of communication that takes quantitative data and turns it into a visual representation.

How can I tell a story through data visualisation?

Data visualisation is a way of communicating data that is not easy to convey with other methods, and it is an effective way of communicating data.

But how do we visualise data?

The first thing that we might want to do is to map each piece of data that we have in a table or chart.

The second thing we might want to do is to manipulate each piece of data.

Next, we might want to try to draw conclusions.

Finally, we might want to attempt to put all of the pieces of data into an understandable context.

This is a series of steps that we can use to tell a story with data.

What is a data storytelling session?

A data storytelling session is a time where those of us who work with data are gathered together to tell a story.

When we are gathered together to tell a story, we are trying to communicate the value of data.

The specific purpose of a data storytelling session is to show the value of data.


Written by nocanow , which is very good.

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